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Social Media Marketing Case Studies

Instagram brands we have built from the first post: launch campaigns, reels-first content systems, festive calendars and creator collaborations for food, fashion, home and wellness brands.

6 case studies

Social Media Marketing projects

Vastu & numerology consultancy · Instagram

Veddic Urja

Instagram built from the ground up for a Vedic Vastu and numerology consultant: a signature podcast-clip reel format, myth-busting hooks and festive Vastu tips.

OutcomeTop podcast-clip reel hit 462 views; 11 of the 12 latest posts are reels, published about 4 to 5 times a week.

Read case study : Veddic Urja

Café & QSR (F&B) · Instagram

Chai Chaska

Launch campaign and content engine for a new kulhad-chai café at Gaur City Centre: the launch announcement, a priced menu carousel, food reels and festive posts.

OutcomeA full outlet-launch campaign on Instagram: 10 reels in five weeks, led by the KitKat Shake and "naya adda" reels at 173 and 172 views.

Read case study : Chai Chaska

Sportswear & activewear (D2C) · Instagram

Select Sportswear

A reels-first Instagram for a sportswear brand making activewear since 1991: product-feature reels for polos, tees and cargos, festive posts with a sports angle and a polished brand look.

Outcome11 product, lifestyle and festive reels in 24 days, every one in the same red-logo, teal-and-black brand look.

Read case study : Select Sportswear

Home furnishings (bedsheets & bed covers) · Instagram

Atranggi Home Furnishings

Turned a founder-led home-furnishing label's Instagram into its storefront: one signature product template, reels for every collection and a call-to-order on every post.

Outcome12 posts in 18 days (about 5 a week), 11 of them reels, all in one signature template that ends in a call to order.

Read case study : Atranggi Home Furnishings

Women's innerwear (D2C) · Instagram

Yosheno Essentials

A question-led content system for an everyday innerwear brand: a 'What if…' series, fit-problem hooks and swipe-to-reveal carousels, batch-scheduled in advance.

Outcome12 posts in 13 days, batch-scheduled in morning and evening slots, built around a 7-post 'What if…' comfort-and-fit series.

Read case study : Yosheno Essentials

Premium Kashmiri ethnic wear (D2C) · Instagram

Kashmiri Kali

Rakhi launch for a premium Kashmiri ethnic-wear label: a creator collaboration with @vidhi.bhargava_, a RAKHI20 festive offer, the Zariya collection launch and editorial heritage storytelling.

OutcomeCreator collab reel with @vidhi.bhargava_ for the Rakhi launch: 26.6K views, 465 likes and 41 comments.

Read case study : Kashmiri Kali
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